I'm starting to see ads for watch gang everywhere. It's a new service that offers you a new watch every month, but you have no choice in what you're getting. The more you pay, apparently the better watch you get.
I've done a fair amount of watch reviews, so this sort of service caught my interest. The problem that I quickly found was that the so called "reviews" for this service are often fake, and they don't even make an effort to hide it.
Take this article for example. They spin it as an honest review of watchgang, but in reality, the entire site is owned by watch gang. These sort of reviews are a massive red flag, and you should quickly ignore them and move along.
Moving through Google search results, you can find some more of these fishy articles, some even claiming every watch they get has been at least 2x the value of their subscription price.
I'm not sure about you but when it comes to watches, I have a certain style I like, and a certain style I don't like. Spending hundreds of dollars a month on some weird gamble just doesn't feel like the way I would want to search for a watch. If I got some cheap skeleton watch that I would never wear, and has a brand so obscure that you couldn't even sell it on the second-hand market for 80% of it's retail value, it might as well go right in the trash. Then again, I'm not exactly into fast, throwaway fashion so I'm clearly not their target demographic.
Watch gang is definitely not a scam, they send you a watch every month that you get to keep, but the question becomes whether you want to even keep it, or if it's even possible that someone would want to buy it from you.
Instead of these cheap bargain bin roulette services, I highly recommend you find a style that you like, then do a bit of research to find the perfect watch for you.
Here are some reviews of watches I've recently done that showcase some simpler pieces, with a brand people recognize.